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George Strus Motors is a car dealer in Newfoundland, NJ. Open: Mon–Fri 10:00 AM – 5:00 PM; Sat 9:00 AM – 12:00 AM; Sun Closed. Phone: (973) 697-6699. Average rating is 4.7 stars from 64 reviews. Website: http://www.georgestrusmotors.com/.
George Strus Motors
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Review
A green SUV parked in a lot at night. — George Strus Motors
4.7 64 reviews Today 10:00 AM – 5:00 PM

Real Deals, Zero Pressure, Route 23 Ready

Newfoundland's trusted car dealer where Mike and Danny put you in the right vehicle at the right price.

About Us

A 4.7-star rating built on 64 honest reviews says more than any billboard ever could. At George Strus Motors, buyers from across New Jersey keep coming back, and sending their friends, because the experience here feels nothing like a typical dealership lot. Salespeople like Mike and Danny are mentioned by name in review after review, not because they pushed hard but because they listened harder.

Sit down with Danny and you'll quickly realize this is someone who actually wants to match you with the right vehicle, not just move inventory. One customer drove in from northern Jersey armed with skepticism and walked out with a Honda Pilot and a story worth telling. That's the pattern at George Strus Motors: real conversations, transparent numbers, and a handshake that still means something.

The dealership sits right on NJ Route 23 in Newfoundland, making it a natural stop for buyers coming out of the Passaic County and Sussex County areas. If you've been burned by high-pressure tactics elsewhere, this is the reset you've been waiting for.

What We Offer

George Strus Motors carries a diverse selection of pre-owned cars, SUVs, and trucks suited to the winding back roads and snowy winters of northwest New Jersey. Whether you're eyeing a rugged SUV for the highlands or a dependable daily commuter, the inventory is curated with real-world driving in mind.

Beyond vehicle sales, the team walks every buyer through financing options with the same straightforward approach they bring to the sales floor. No bait-and-switch rates, no last-minute add-ons that balloon your payment. Just clear terms and a deal you can feel good about driving home in.

Trade-ins are welcome, and the staff takes time to give your current vehicle a fair assessment. From your first inquiry to the moment you pull off Route 23 in your new ride, every step is handled by people who treat the transaction like it matters, because to them, it does.

Why Choose Us

Salesman Danny earns repeat shout-outs by name across dozens of independent customer reviews for genuine, pressure-free service.
4.7-star average across 64 reviews reflects consistent satisfaction, not a lucky streak from a handful of happy buyers.
Conveniently located on NJ Route 23 in Newfoundland, serving buyers from Passaic, Morris, and Sussex counties.
Transparent financing discussions with no last-minute surprises, so your monthly payment matches what you agreed to.
Trade-ins accepted and assessed fairly, streamlining the process of moving from your old vehicle to your next one.
A small-dealership culture means you work with the same person start to finish, not a rotating cast of strangers.

Gallery

Take a look at our space and what we have to offer

What Our Customers Say

Don't just take our word for it - hear from our satisfied customers

Click to Rate & Review This Business ✍️
⭐⭐⭐⭐⭐
3 months ago
"Hi my name is Gregory Jackson I purchased my vehicle from this dealership. I have to you that their service is AWESOME 👍. THE CAR SALES ASSOCIATE: MIKE will do what he CAN to make the DEAL for YOU! He is a good guy. Mike keep up the good work. Awesome job! Thank you!"
— Gregory Jackson
⭐⭐⭐⭐⭐
3 years ago
"Absolutely wonderful- no pressure car buying experience. My salesman Danny is a true treasure. Being that I'm from N.J., I can be very bullish and have a very skeptical personality so I arrived looking for fault. Let me tell you that Danny is a very nice man. Within 8 minutes of talking to him about the purchase and cars in general- it felt like you were talking to a family member at the Thanksgiving dinner table..Very nice selection of good, turn-key ready cars with temp plates available . All makes, models and styles to choose from. Plus rare classics that are hand picked treasures. Once again, I highly recommend visiting and buying from here. For working & family people who's time is always in short supply, I almost garentee that this is the place to buy because of quality and excellent price. Bless Danny for being so sweet and knowledgeable plus restoring my faith in buying used cars....."
— Robert Diehl
⭐⭐⭐⭐⭐
5 years ago
"Danny is the man! I had a fantastic experience with Danny of George Strus Motors! I can't thank him enough for the great service, and the great suv I was able to purchase through him, a Honda Pilot with very low miles. It rides like a brand new suv! It was very clean inside and out, I was very impressed with the quality of what I purchased. I traveled from far away, about an hour drive in traffic to take a look at this vehicle, I was sold as soon as I took it for a test drive. Glad I made the trip up to the Newfoundland/West Milford area to work with Danny. He has great vehicles available for purchase and is a joy to work with. Thanks again Danny:-) You ROCK!"
— Anthony Gagliano
⭐⭐⭐⭐⭐
2 years ago
"This was the best experience I have had. I purchased a 2016 Ford Mustang. Danny went out of his way to make sure the financial bank help in anyway they could. Got all the paper work and banking done in a day. Next day, he even took his time to get my mom signature. He drove to her work just so I would be able to get the car that same day. I will be using them again. Nicest people on the planet! They deserve more then 5 stars."
— Kaitlyn Rhinesmith
⭐⭐⭐⭐⭐
5 years ago
"Danny is an absolute pleasure to work with! I had initially contacted Danny with interest in a 2015 Lexus IS 350 but I wasn't able to get financing at the time. A month later I had gotten my loan squared away and I shot Danny a text hoping the car was still available and it was! Coming from Massachusetts I didn't want to have any issues with paperwork so Danny made sure we had everything all set for my arrival. Once I got there it was quick and easy and I was able to drive the car all the way back home. After 4 months of ownership the car has been running beautifully and I am very thankful to Danny and the whole team over at George Strus Motors!"
— Edwin Duprevil

Frequently Asked Questions

Where is George Strus Motors located?

The dealership is at 2925 NJ-23 in Newfoundland, NJ 07435. It's easy to find right on Route 23, making it accessible from Passaic, Morris, and Sussex counties.

What types of vehicles does George Strus Motors sell?

George Strus Motors specializes in pre-owned cars, SUVs, and trucks. The inventory is well-suited for buyers who need reliable vehicles for New Jersey's varied terrain and weather conditions.

Does the dealership offer financing?

Yes. The team works with buyers on financing and walks you through the numbers clearly before anything is signed. The goal is a payment you're comfortable with, not one that surprises you later.

Can I trade in my current vehicle?

Absolutely. George Strus Motors accepts trade-ins and gives them a fair, straightforward assessment. Bringing in your current car can be applied toward the purchase of your next vehicle.

Who are Mike and Danny, and can I request them?

Mike and Danny are two of the sales associates who consistently earn praise in customer reviews for their honest, low-pressure approach. When you visit or call, feel free to ask for them by name.

How do customers rate George Strus Motors?

The dealership holds a 4.7 out of 5 rating based on 64 reviews. Customers frequently highlight the no-pressure environment and the attentiveness of individual sales staff.

Is this a good dealership for first-time car buyers or skeptical shoppers?

Reviewers specifically mention arriving with skepticism and leaving satisfied. The staff is accustomed to buyers who've had bad experiences elsewhere and takes a patient, transparent approach from the first conversation.

Hours of Operation

Open Now · Closes at 5:00 PM
Monday 10:00 AM – 5:00 PM
Tuesday Today 10:00 AM – 5:00 PM
Wednesday 10:00 AM – 5:00 PM
Thursday 10:00 AM – 5:00 PM
Friday 10:00 AM – 5:00 PM
Saturday 9:00 AM – 12:00 AM
Sunday Closed
88° Clear Newfoundland
Tue 90° 67°
Wed 97° 72°
Thu 93° 69°
Fri 89° 64°
Sat 71° 66°
Sun 80° 67°
Mon 81° 68°

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